Trademark
The Kabak Law Group provides full service trademark representation and counsel to companies and individuals in all aspects of trademark protection, enforcement, transactions and related litigation. We work with businesses and individuals in all industries to clear and protect valuable rights in trade and service marks and frequently appear on our client’s behalf before the United States Trademark Office and in both federal and state courts. We take pride in managing your company’s trademark portfolio, assisting you every step of the way from trademark selection and clearance to state and federal trademark registration and enforcement.
Trademarks/Service Marks Are Valuable Business Assets
A trademark or service mark is any word, mark or symbol used in commerce to identify the source of a product or service. It is indeed an invaluable business asset as consumers directly associate your trademark with the quality of your services and products (i.e. your brand). Valid trademarks protect your advertising investment and brand recognition. Whether it is your company name, logo or the name of your flagship product, it is important to secure your rights by identifying and protecting your trademarks.
Aggressive Trademark Protection & Enforcement
Without proper trademark protection, enforcement and continuous use, business owners are at risk of losing valuable ownership rights. Although, trademark misappropriation and infringement is illegal, trademark violations are common. Internet advertising through websites and other means places your trademarks and logos in view for the world to easily access. Don’t leave your unique intellectual property unsecured. IP holders must protect their investment and intellectual property from misuse, whether your IP is your freshest eye-catching logo, a strategic domain name, or even a new brand name.
IP misuse by a third party such as a competitor or even a business partner is recognized by state and federal law as unfair competition. Illegal and unfair competition through trademark misappropriation and infringement becomes an even greater risk where companies are engaged in foreign commerce. Similarly, businesses engaged solely in the United States are not safe from trademark misappropriation and infringement. All business owners are wise to implement a sound trademark enforcement strategy to protect hard earned brand recognition and important business assets.
Use of the ™ symbol is one appropriate and effective way to notify the public that the name of your business, product or service or your logo is your valuable protected trade or service mark. The ® symbol should be used where the owner of a mark has received a federal trademark registration. Additionally, state or federal trademark registration and fictitious business name filings are relatively easy ways to take the initial formal steps necessary to secure your trademark rights. Even if your company only has a website, there are ways to qualify your domain name for federal trademark registration which can provide you with significant legal advantages and rights.
Trademark Licensing & Co-Marketing Your Brand
We have the required experience to leverage your valuable IP assets into lucrative revenue through a range of individualized co-marketing and licensing arrangements. Co-marketing with another company is often an effective means of cross-collateralizing your products and services to reach additional customers and if done correctly you will not unintentionally lose your trademark rights.
Contact us to find out how we can provide you with a solid trademark management strategy that can give your firm the flexibility and control over marketing that you desire as well as tremendously improve the net value of your company. Begin with an IP inventory where we help you identify your valuable trade and service marks and implement a protection policy that will ultimately build your trademark portfolio and secure your valuable IP assets.
We look forward to getting to know you and your brand. Call us today at 415.283.3312 or contact us online to discuss your options.